Kenyan Businesses

Safaricom’s New Media (Twitter) Customer Care

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If you doubt that social media has already become an indispensable tool for communication and customer care here in Kenya, Safaricom’s recent activities on twitter should convince you otherwise especially as a business owner… Their official twitter account is @SafaricomLtd. Customer care is where most companies get it wrong. Twitter and the various social networks [...]

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Reevaluating the Facebook Fan Currency

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On Thursday while in the office, Mark Stephenson, the MD of Sandstorm Kenya, cracked me up with what he referred to as a Facebook Moment. A friend of Violet, the lady in charge of social media for Sandstorm Kenya told Mark “I am your Fan on Facebook, what is it that you do?” I agreed. [...]

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Why You Need a Corporate Blog

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I wrote a post on why Kenyans need to blog more but what I had in mind when I started writing that post was outlining reasons why Kenyan Businesses need to have corporate blogs. What is a blog? A blog is an online journal published by a person or group of people. A corporate blog [...]

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Kenyan Gamers Converge – World Cyber Games Kenya

I have just received this from Nathan Masyuko, the Executive Director of World Cyber Game Kenya. This goes out to all Kenyan Gamers. I know many young Kenyans love gaming and the below is the platform to showcase just how good you are. The World Cyber Games (WCG) is an annual global tournament that pools [...]

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Kenyan Businesses on Facebook

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I have been curious so I set out to determine how Kenyan Businesses are utilizing social networks in their businesses. Specifically, I wanted to establish how both Facebook Fanpage and Twitter are being used but decided to start with Facebook first. So I posed this question via Twitter while I set out to do further [...]

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What if KPLC was on Twitter?

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Yesterday night, as it approached midnight, my gtalk icon jumps up as it always does whenever there is new email and a quick glance shows me that KPLC Public Relations is now following me on Twitter. My blood rushed a little bit as I said finally! There has been a steady influx of big companies [...]

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Foursquare for Kenyan Businesses

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While I was researching on this topic, I Googled ‘Foursquare in Kenya” and the top ranking result was “Foursquare Church of Kenya”, I swear. I immediately posted it on Twitter and it got a couple of LMAOs and WTFs. But whether you find this funny or strange or both, it’s a telling finding because other [...]

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The Tandaa Symposium on Film and Animation – Overview

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The Tandaa Symposium on Film and Animation took place on 6th May 2010 at the Kenyan National Museum – Louis Leaky Auditorium and it was a great event for those who attended. For those who could not make it, the following is an overview of what took place… I got to the Tandaa Symposium a [...]

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Kenya Shifting towards Digital Marketing

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Lately and you can bare me witness, digital marketing in its many forms and shapes is more and more becoming the focal point by those in the know. Print media and traditional advertisement avenues are slowly dying and its victims are trying to remain relevant hence their rebirths in digital form online. The only way [...]

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