Social Media

Until lions have their own historians – A Social Media Story

December 23, 2010
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“Until lions have their own historians, tales of the hunt shall always glorify the hunters.” I had a hearty laugh the first time I read that. And to date, I can’t help but smile whenever I recall this simple yet powerful quote. Back in high school and even at the University, not to mention in [...]

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The Rise of Social Commerce in Kenya

October 11, 2010
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When I was still at the University, I encountered the usual hawkers plus some really smart hawkers at the Matatu (bus terminals – for non-Kenyans) terminals. Normally, whenever you board a Mat, there is a hawker who will be at your window even before your ass gets a feel of the seat. If the window [...]

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Kenya Tourism Board Slaughtered at E-Tourism East Africa Conference

September 8, 2010
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The E-tourism East Africa Conference came to an end last Friday and in a very dramatic fashion if I may add. Kenya Tourism Board was the reason behind these heightened emotions at the conference. To the naked eye, KTB had a very good presentation. They hit all the high notes. They talked about the work [...]

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E-Tourism East Africa Conference

August 31, 2010
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The E Tourism East Africa Conference will be commencing on the 2nd of September and I can’t wait. The press release sent to me partly reads: East African tourism industry stakeholders are set to benefit immensely from discourses on e tourism to be presented at a regional e tourism conference set for early next week. [...]

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Safaricom’s New Media (Twitter) Customer Care

August 11, 2010
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If you doubt that social media has already become an indispensable tool for communication and customer care here in Kenya, Safaricom’s recent activities on twitter should convince you otherwise especially as a business owner… Their official twitter account is @SafaricomLtd. Customer care is where most companies get it wrong. Twitter and the various social networks [...]

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Tone of Channel

August 2, 2010
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Mark Stephenson, the MD of Sandstorm Kenya – the World Renowned Luxury Bag Maker, sent me a DM on Tuesday the other week and it read “Tone of Channel – lets discuss.” So that Wednesday morning, I swung by his office and we had a long chat about Tone of Channel. Having been in Advertising [...]

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Reevaluating the Facebook Fan Currency

July 28, 2010
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On Thursday while in the office, Mark Stephenson, the MD of Sandstorm Kenya, cracked me up with what he referred to as a Facebook Moment. A friend of Violet, the lady in charge of social media for Sandstorm Kenya told Mark “I am your Fan on Facebook, what is it that you do?” I agreed. [...]

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Social Media for Kenyan NGO’s

July 26, 2010
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The NGO sector in Kenya is big. The Kenyan Government immensely lacks in the delivery of basic amenities and it is the NGO Sector that has for the most part come in to fill the gaps. Take the Kenya Red Cross Society for instance; they have time and time again been the first and sometimes [...]

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Why You Need a Corporate Blog

July 22, 2010
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I wrote a post on why Kenyans need to blog more but what I had in mind when I started writing that post was outlining reasons why Kenyan Businesses need to have corporate blogs. What is a blog? A blog is an online journal published by a person or group of people. A corporate blog [...]

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